Recycling Plastics
Executive Summary
Company C is a leading Australian plastics recycling and circular economy innovator, uniquely positioned
to capture significant opportunities driven by regulatory shifts, corporate sustainability mandates, and
rapidly growing market demand. Established in 2005, we already serve prominent Australian clients,
including Woolworths, Lego, Nestle, Sony, Steggles, and Tip Top. With policy support accelerating and
strong corporate backing, Company C is now poised for substantial growth and profitability, setting new
benchmarks in sustainable plastic management.
Following the highly publicised collapse of the RedCycle program, Woolworths—representing Australia’s
largest retail groups, including Coles and Aldi—approached Company C in August 2024 for an
immediate solution to recycle over 11,000 tonnes of stockpiled soft plastics, urgently needed to meet
regulatory compliance and reporting requirements to the Australian Government. This led to an exclusive
and profitable multi-year contract, under which Woolworths bears all logistical costs and pays premium
rates above market norms for processing these stockpiles.
Leveraging this momentum, Company C has further expanded its influence by partnering strategically
with ASX-listed leader, Close the Loop, to create high-value, recycled asphalt for local
councils—demonstrating a complete circular economy solution. Our innovative process transforms
problematic plastic waste into a high-demand construction material, delivering sustainable roads directly
back to communities.
Additionally, our state-of-the-art, AI-enabled mobile app—developed in collaboration with a reputable
Australian software firm—simplifies plastic sorting and maximises recycling efficiency from the outset,
significantly increasing the economic value and purity of the recycled materials.
To meet growing demand, Company C seeks immediate investment of AUD $5 million to establish a
larger, advanced processing facility in NSW and further enhance the AI-driven app. This strategic
investment will significantly increase our capacity to meet extensive council and community demand and
enable rapid nationwide adoption.
This project directly aligns with the National Innovation Visa (NIV) priority area of AI and low
emissions technologies for circular economy transformation.
Company Overview
Founded in 2005, Company C is an established Australian plastics recycling specialist at the forefront of
the circular economy revolution. With a proven record of excellence, we serve leading Australian
corporations including Woolworths, Lego, Nestlé, Sony, Steggles, and Tip Top, providing them essential
services to meet regulatory compliance and sustainability objectives.
Critical Market Opportunity
In recent years, Australia’s leading supermarket chains—Woolworths, Coles, and Aldi—implemented the
RedCycle soft-plastics recycling initiative nationwide. However, with RedCycle’s collapse, these major
retailers have been urgently seeking effective solutions to responsibly recycle thousands of tonnes of
accumulated soft plastic waste. Facing stringent government compliance and mandatory reporting
obligations, Woolworths (representing the supermarkets involved) approached Company C directly in
August 2024, requesting immediate assistance.
This urgent request created an extraordinary commercial opportunity for Company C. We swiftly secured
an exclusive multi-year agreement to recycle Woolworths’ 11,000 tonnes of stockpiled soft plastics
stored across 11 warehouses nationally. Woolworths covers all logistics and transportation costs, and
pays Company C premium rates well above the industry average for processing the
plastics—significantly enhancing our profit margins. Additionally, we have secured downstream buyers
overseas who purchase these processed recycled materials at favourable terms, generating substantial
secondary revenue streams.
Strategic Partnership – Circular Economy Leader
Capitalising on this momentum, we strategically partnered with ASX-listed company Close the Loop,
recognised for providing innovative sustainable infrastructure solutions. Under this collaboration, our
recycled soft plastics are transformed into durable asphalt additives, creating stronger and more
sustainable road surfaces for councils across Australia. This partnership offers a true circular economy
solution, directly linking consumer recycling with tangible community infrastructure improvements.
We have already commenced negotiations with several local councils to establish convenient
community-based collection points, ensuring a continuous, sustainable supply of recyclable plastics. This
initiative not only strengthens community engagement but also ensures sustained revenue generation
and operational scale.
Technology Leadership – AI-Enabled Mobile App
To further enhance our competitive advantage, Company C has jointly developed an innovative
AI-powered mobile application in collaboration with a reputable Australian software partner. This partner,
established in 2004, brings deep expertise from successfully delivering technology solutions to leading
multinationals including McDonald’s, Fujitsu, and Panasonic.
Our AI-driven app simplifies plastic sorting for consumers, enabling accurate classification and
increasing the purity of collected materials. Higher purity directly translates into increased recycling
efficiency and substantially improved profitability when selling recycled materials downstream.
Immediate Investment Opportunity – AUD $5M
processing facilities have reached maximum capacity. To effectively capture this expanding market, we
seek an immediate investment of AUD $5 million to:
● Construct a new, larger, state-of-the-art recycling processing facility in New South Wales.
● Scale and refine our AI-driven mobile app for widespread adoption by councils and communities
Australia-wide.
● Strengthen our market-leading position and significantly increase operational capacity to meet
surging demand.
Why Invest in Company C?
● Unique strategic partnerships providing long-term stability and expansion potential, particularly
with Close the Loop and local governments.
● Proprietary technology (AI-enabled app) ensuring sustainable competitive advantage and higher
profit margins.
● Alignment with government policy shifts favouring sustainable recycling, ensuring robust market
growth and regulatory support.
This investment represents a rare opportunity to achieve attractive financial returns while positively
impacting Australia’s environment and communities—positioning Company C as a critical leader in the
emerging circular economy
NIV Alignment:
Priority Area: AI and Low Emissions Technologies
● Company C is solving one of the most pressing waste challenges in Australia — soft plastic
recycling — in direct alignment with NSW’s Circular Economy Strategy and national
emissions goals.
● The company has:
○ Exclusive recycling agreement with Woolworths/Coles/Aldi
○ Partnered with Close the Loop to create recycled asphalt
○ Developed an AI-enabled app that helps citizens sort and recycle plastics correctly from
the source, improving quality and yield
● Their integrated model reduces landfill waste, supports council sustainability targets, and
replaces virgin plastics in infrastructure.
● This directly aligns with:
○ ✅ Low emissions technologies in recycling
○ ✅ AI and digital tools for resource optimisation
○ ✅ Circular economy implementation at scale
○ ✅ Climate-positive infrastructure (asphalt from plastic waste)
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